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What are you going to do to differently sell my practice?
“What are you going to do to differently sell my practice?” This was the question posed to us when we began working with a client…
Setting practice goals for 2016
New Years Resolutions… two months in. The other day I was pulling out of my driveway to head into the office. As I pulled…
Reputation Management Explained
Reputation Management Explained Reputation Management is not what it use to be. Not that long ago, you would have to contact the Better Business Bureau…
Does Your Practice Stand Out From The Competition?
Does Your Practice Stand Out From The Competition? As a kid, I would beg my dad to take me fishing. The day of the trip,…
Exclusive vs. Non-Exclusive Listing Agreements
Exclusive vs. Non-Exclusive Listing Agreements Peter Drucker said “Unless commitment is made, there are only promises and hopes, but no plans!”. We…
Transition Complexity Sells… Don’t Take the Bait!
Transition Complexity Sells… Don’t Take the Bait! The renowned computer scientist Edsger W. Dijkstra said, “Simplicity is a great virtue but it requires…
3 Big Reasons to Practice in Small-town USA
3 Big Reasons to Practice in Small-town USA Despite the appeal of our small town life in Southeast Idaho, my wife and I felt the…
Why is SEO crucial to grow my practice?
Why is SEO crucial to grow my practice? SEO or search engine optimization, is crucial in order for your practice and services to…
Reaching Patients in the Digital Age
Reaching Patients in the Digital Age When was the last time you went the entire day without sending a text message? No, the day you…
Strategic Use of Images in Search Engine Optimization
Strategic Use of Images in Search Engine Optimization When designing page structure and layout, there is a subtle, yet strategic ways to use images in an SEO-friendly…
The Importance of Anchor Text in Back-links
The Importance of Anchor Text in Back-links The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of…
Absolute Links vs. Relative Links – SEO Value
Absolute Links vs. Relative Links – SEO Value The debate between absolute links and relative links continues to live on in the SEO world. The individual significance…
Can Any Inbound Linking Hurt My Ranking?
Can Any Inbound Linking Hurt My Ranking? The answer is simple – inbound linking cannot hurt your search ranking. How is this known for certain? Well,…
Is Search Engine Submission Necessary?
Is Search Engine Submission Necessary? The simple answer is no – search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and…
Incorporation of Company Branding and SEO
Incorporation of Company Branding and SEO SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This…
Google now discounts all reciprocal links
Google now discounts all reciprocal links For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have…